RESEARCH
Providing research about new and legacy consumer technology markets and custom insights with an industry expert orientation.
ANALYSIS
Evaluation of business models and product roadmap plans based on merit basis and the competitive environment.
ADVISORY
Offer consultative feedback on strategic corporate, product, marketing and technology plans.
COMMUNICATE
Conveyance of my opinions on companies and technology coverage areas through traditional white papers, blogs, webinars, trade show speaking, panels, social media videos, podcasts, TV interviews and press citations.
What SmartTech Research Does
MARK VENA
CEO and Principal Analyst
As a technology industry veteran for over 25 years, Mark Vena covers many consumer tech topics, including PCs, smartphones, smart home, connected health, security, PC and console gaming, and streaming entertainment solutions. Mark has held senior marketing and business leadership positions at Compaq, Dell, Alienware, Synaptics, Sling Media and Neato Robotics. Mark has appeared on CNBC, NBC News, ABC News, Business Today, The Discovery Channel and other media outlets.
Mark’s analysis and commentary have appeared on Forbes.com and other well- known business news and research sites. His comments about the consumer tech space have repeatedly appeared in the Wall Street Journal, the New York Times, Forbes, USA Today, TechNewsWorld and other news publications.
Mark has been a resident in San Jose, California since 2007.
SmartTechCheck YouTube Channel
Social Media Posts
Media Appearances and Career Marketing Videos
Mark Vena Media Appearances and Career Marketing Videos
Mark Vena Media Appearances and Career Marketing Videos
StreamTV Show Panel --- AI's Impact on Streaming TV (6-26-24)
SmartTechCheck Podcast by Moor Insights & Strategy (3-11-21)
SmartTechCheck Podcast by Moor Insights & Strategy (5-27-21)
SmartTechCheck Podcast by Moor Insights & Strategy (6-1-21)
Research Papers
There's No Place Like The Smart Home
SmartTech Research
Relationships
SmartTech Research collaborates with ECT News Network's TechNewsWorld to help in-house corporate marketers to develop custom campaigns to maximize our partners' return on investment. Video podcasts and blog coverage represent great opportunities for companies to amplify their awareness and value proposition to a senior technology audience.
SmartTech Research is a proud advocate of Zuberance, a full-service word of mouth marketing company. It creates, manages, and powers Brand Advocate and Brand Ambassador programs that drive positive user-generated commentary on products and services.
